ACTIONABLE VISITOR ANALYTICS DRIVE
BUSINESS GROWTH EXPONENTIALLY
TURN DATA INTO PROFITS
Set benchmarks for rents by identifying most popular areas and anchor stores.
KEEP YOUR CUSTOMERS SAFE
Capture occupancy analysis in real time and keep your customers safe at all times
TRANSFORM YOUR BUSINESS
Gather unique real time insights about visitors by demographic analysis which provides gender, age and emotion data.
THE SOLUTION – MEASURING THE CUSTOMER JOURNEY
Shopping Malls draw vast numbers of visitor traffic; mostly because of the extensive shopping opportunities they provide, but also for their entertainment value. Each shopping mall visitor follows a specific path based on their shopping goals and impulse created by the layout of the mall.
Mall managers have the power to shape each visitor’s journey, as long as they have the necessary intelligence about their behavioural triggers.Moreover, they can reach optimum efficiency within their malls, by measuring their visitor traffic in each space, setting the rents of these spaces accordingly, and justifying the value to their tenants.
BENEFITS WITH VISITOR ANALYTICS FOR SHOPPING MALLS
- Foot fall traffic -Receive footfall traffic of entrances, and compare it easily with previous weeks, months and years or events.
- Fire Security -Use the system as a fire security, track how many people are in the building, floor and a room at a given time.
- Business Intelligence -Use Business Intelligence Platform to compare campaigns with different budgets, and automatically identify successful and unsuccessful events to help optimize campaign budget.
- Zone Comparison – Compare performance of multiple zones/stores on the same screen.